Articles By: Kevin Dervin

10 Sep, 2006

You Must Get Going If You Want To Get Growing »
Five identifiable and essential steps for you to get going with your marketing... -- [ Business » Motivational ]

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08 Sep, 2006

Want To Be A Stronger Marketer? Work Your Marketing Muscles! »
You want to be more flexible? You have to stretch your muscles. Want to be physically stronger? You have to find a way to workout and build your muscles. Want to be a stronger marketer? You’ve got to work your marketing muscles... -- [ Advertising and Marketing » Business Marketing ]

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08 Sep, 2006

Continuously Moving Your Marketing Forward »
If you want to achieve true small business growth, you need to continuously move your marketing forward. This article reveals four simple ideas to keep your marketing constantly moving forward. -- [ Advertising and Marketing » Business Marketing ]

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23 Apr, 2006

Put A Little You In Your Marketing »
When you put a little bit of you into your marketing, it helps to give your company an identity. That helps your audience actually begin to feel like they know, trust and like you. -- [ Business » Small Business ]

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23 Apr, 2006

Two of the Biggest Hurdles »
If we know we need to be marketing our small business consistently, then why don't we? Understand the hurdles that keep us from great marketing so we can plan to go around or over them. -- [ Advertising and Marketing » Business Marketing ]

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23 Apr, 2006

Is Marketing An Art or Science? »
Is it possible for small business owners to get great marketing results if you're not creative? What does it take to be a small business marketer? Do you need a creative mind or a scientific approach? -- [ Advertising and Marketing » Business Marketing ]

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23 Apr, 2006

Your Greatest Marketing Assets »
Do you know what your greatest marketing assets are? Here's a hint: It's got nothing to do with a killer logo or a great web site. Two of the greatest marketing assets you posses can make all the difference in your results. -- [ Advertising and Marketing » Business Marketing ]

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03 Apr, 2006

Marketing Plans... A Simple Approach To Get Off The Marketing Roller Coaster »
Many small business owners find themselves riding the Marketing Roller Coaster. You try to do some marketing when things are slow and you stop when things are busy. Even simple marketing plans can help you get off the roller coaster. -- [ Advertising and Marketing » Business Marketing ]

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03 Apr, 2006

Marketing 101: Give Clients What They Want »
Do your marketing ideas reflect what your clients want or what you want? Small business marketing becomes a whole lost easier when you focus on giving clients what they want. Here are some tips to help your business. -- [ Advertising and Marketing » Business Marketing ]

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03 Apr, 2006

Put Your Marketing To The "So What?" Test »
Most seem to at least have a notion of what's involved in marketing...a web site, Yellow Pages advertising, brochures, direct mailings, networking, seminars, trade shows, etc. But if that's all it took, wouldn't we all be attracting enough clients? -- [ Advertising and Marketing » Business Marketing ]

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03 Apr, 2006

Offer Evidence of Success Throughout Your Marketing »
Leverage your ability to priduce great client results in your marketing. Success stories and testimonials go a long way towards convincing your prospects that you can deliver on what you say. -- [ Advertising and Marketing » Business Marketing ]

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03 Apr, 2006

Create Marketing Materials That Actually Provide Information »
When produced correctly, effective marketing materials can all but eliminate the need to "sell" yourself. Most people don't like to be "sold." But, when they are looking to buy they appreciate being provided enough information to make -- [ Advertising and Marketing » Business Marketing ]

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03 Apr, 2006

Small Business Marketing: Are We There Yet? »
Marketing is not like the family vacation. If you're like the kids asking, "Are we there yet?", you probably won't get the results you're looking for with your marketing. -- [ Advertising and Marketing » Business Marketing ]

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03 Apr, 2006

How Do You Stand Out? »
When you can differentiate yourself from your small business competitors, your marketing can produce powerful results. Do you know how to to make your business stand out from the crowd? -- [ Advertising and Marketing » Business Marketing ]

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03 Apr, 2006

Marketing Success Takes Marketing Persistence »
Struggling to consistently attract clients is a real issue for many small businesses. Fear of failure, confusion, and frustration with past marketing results can all feel like obstacles standing in your way. What you ultimately need to succeed is marketin -- [ Advertising and Marketing » Business Marketing ]

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